The iconic Opera House, which is situated on Brigade Road in Bengaluru has transformed into a delight for the eyes. The 33,000 sq ft venue, which was a theatre in its golden days has undergone a glamorous makeover: it’s now a very spiffy looking space for Samsung to showcase its wares. It looks something like a beautiful museum from the future where tech gadgets are displayed. Or think of it as the chocolate factory from Charlie and the Chocolate Factory, but for geeks.
The Mobile Experience Centre comes on the heels of Samsung launching the world’s biggest mobile phone-manufacturing factory in Noida in July. These ventures are a part of Samsung’s commitment to the ‘Make in India’ initiative.
The facility also aims to become the ‘it place’ for hosting events like stand-up comics and musical performances. The facility will also have a fully functional customer service centre and is equipped with high-speed public Wi-Fi.
The venue will bring together Samsung’s expertise in technology, lifestyle, and innovation. If you have a few hours in hand, here’s a rundown of a few things you can experience:
Virtual in real life
With the 4D Sway Chair and Whiplash Pulsar 4D chair, you can choose your adventure: an intergalactic battle with aliens or battle pirates on a haunted ship.
Want to hear some good music?
Sweat it out
Now that you’ve had a leisurely stroll around the store, it is time to burn a few calories. Samsung has an array of exercise machines with an interactive monitor to make your calorie burning session more immersive.
Ready Player One
Don’t worry, Samsung hasn’t forgotten how much everyone loves gaming. Head to the gaming center to try your hand at Asphalt: Legends.
There’s also a cozy corner showcasing ‘Family Hub’ refrigerators, home appliance zone with a kitchen set-up and a Samsung induction stove. You can also join the in-house chef as he cooks up some of the most scrumptious meals that you’ve ever tried.
If you want to take a break looking at all the tech gadgets, head to the cafe. It houses the locally famous Flying Squirrel coffee, which means you are in for a treat for your senses.
A personal touch
If having the best smartphone is not enough, here’s a chance to personalise it. Whether it’s a cheesy declaration of love for your girlfriend or your favourite movie quote, you have a chance to put it on your phone cover.
End your visit by taking a selfie to commemorate your visit to the store.